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Jeon Ji Hyun 전지현 - Upcoming Drama : Polaris


hongchae1

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June 20, 2014
Kim Soo-hyun, Jun Ji-hyun mired in controversy over Chinese ad
Source: The Korea Herald
Korean heart throbs Kim Soo-hyun and Jun Ji-hyun, the couple from “My Love from the Star,” are facing criticism after they shot a Chinese commercial for drinking water with an incorrectly labeled water source. 
20140620001181_0.jpg
("My Love from the Star" homepage capture)
Both were earlier tapped as models for Chinese mineral water Hengda bingquan. Later, however, controversy grew after it was revealed that the water company listed the water source as “Jang bai shan” rather than the original Korean name -- Mount Baekdusan. 20140620001182_0.jpg
(Hengda company)
Calling the mountain lying on the border of North Korea and China “Jang bai shan” has been pushed as part of China’s Northeast Project that ignited uproar from South Korea. 
The project refers to a four-year scheme to rewrite history that the Chinese government launched in 2002. The project aims, among other things, to describe Goguryeo, one of the three ancient Korean kingdoms, as part of ancient Chinese territory. 
As the controversy grew over the water commercial, Kim’s management agency apologized for the insufficient check of the water source. 
“The agency feels sorry for not checking the water source thoroughly. We will be more cautious in other ads in the future,” said Kim’s agency. 
Jun’s management agency also attempted to calm down public opinion.
“We made the contract only for the commercial. It’s our fault that we didn’t check the water source in advance,” said the agency. “We may need to talk to our Chinese counterpart.”
The couple has already finished the ad shoot, reportedly bringing record pay -- 1 billion won. 

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To all of U here. Hello :- Sorry to come here because I'm originally live on shippers paradise of DMJ/KSH CSY/JJH :D
Yeah, it's bad this kind of matter happen to our goddes JJH unni. So, as a fans although we really angry with the comments, PLEASE DON'T WRITE A REPLY to the HATERS in any sites. Just calm ourselves here with the positive post about uri Goddes. Let the rest is handled by their agency. OK chingu :x  :x SAWry too 4 my bad Eng ^:)^

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Guest jisan08

It's 2014!  Why can't people live in harmony? Why so much hatred?
I am sorry JJH and KSH got dragged into this mess.
It's just water endorsement!  They're not hurting anyone! Sheesh!
This is way out of control. Calm the f-ing down!

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Dear @hongchae1, thanks very much for the photo of JJH & LBH at the 17PiFan last year. Both of them received the Producer's Choice Actor of the Year award for the films they made. It's indeed a treat -- an unseen photo of them inside the venue. Not sure why but the pics from the ceremony were really hard to find though there were lots of Red Carpet pics.
Again, thanks so much. Really appreciate the sharing. They were awesome as siblings in Happy Together. A little tidbit - LBH almost acted in "The Berlin File" with JJH but he chose to do 'Masquerade' instead.
Hope it's ok to post updates of the recent controversy here.  It's unfortunate that it happened to JJH but similar situation could befallen to anyone, not any particular stars. How things are handled swiftly make all the difference.
June 22, 2014 
Kim, Jun seek to revoke contracts for Chinese ad
By Sohn Ji-young The Korea Herald

The two stars from the hit Korea drama “My Love from the Star” Kim Soo-hyun and Jun Ji-hyun are seeking to revoke their contracts for a controversial Chinese advertisement, a move that could potentially result in tens of millions of won in penalties for them. 
“We have asked (the Chinese bottled water maker Hengda) to revoke the advertisement contract,” said Kim’s agency Keyeast. 
Jun’s agency has also confirmed that they have taken the same step. 
20140622000029_0.jpg
A promotional image for “My Love from the Star.” (SBS)
“We have asked the Chinese company to repeal the ad contract, though we have yet to receive a definitive response. We’ve also requested a meeting with the company officials to further discuss this matter,” said Culture Depot. 
The moves came shortly after the duo came under fire over their appearance in the ad, which Koreans claim incorrectly states the source from which the water originated. 
The Chinese mineral water, Hengda bingquan, lists its water source as “Jang bai shan,” rather than the Korean name, “Mount Baekdusan.” 
Mount Baekdusan, which lies on the border between China and North Korea, is one of the many flash points between the two countries over their shared history. 
Koreans suspect that calling the mountain “Jang bai shan” is part of a Chinese campaign to make ancient Korean kingdoms located in northeastern China such as Goguryeo a part of their history. 
The on-screen couple has completed shooting the commercial, although the ad is yet to run. 
They reportedly received a record pay of 1 billion won for their participation in the ad, directed by filmmaker Chen Kaige. 

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