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[Current Drama 2023] Agency, 대행사- Lee Bo Young -Sat & Sun


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JTBC DRAMA 2023

AGENCY

 

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Drama: (Advertising) Agency/ Agency

Hangul:(광고)대행사

Genre: office, drama,life

Network: JTBC

Episodes: 16

Director: Lee Chang Min (Monthly Magazine Home, Eulachacha Waikiki 1 & 2, Man to Man, Remember: War of the Son, Birth of the Beauty)

Writer: Song Soo-Han

Release Date: January 7, 2023- February 26, 2023

Runtime: Saturday & Sunday

Production Company:

 

OST: part 1Johnny Stimson - Don't Say

         part 2 Sunwoojunga - Talk To Me

         part 3 니브(NIve) - Alarm

Official site:

 

Plot

 

“(Ad)Agency” is an office drama about a woman who becomes the company’s first female executive. She also goes beyond being the first female executive to build her career by taking on the highest position. The drama will take place at an advertising agency and portray the realistic behind-the-scenes stories of the industry and the daily lives of those living in a fierce world while competing to stand at the top.

 

Cast

Lee Bo Young as Go Ah In

Jo Sung Ha as Choi Chang Soo

Son Naeun as Kang Han Na

Han Joon Woo as Park Young Woo

Jun Hye Jin as Jo Eun Jung

Jang Hyun Sung as

Lee Chang-hoon as Han Byung-soo

Lee Ki Woo as Jung Jae Hoon

Lee Kyung-min as Seo Jang-woo

 

Character descriptions

 

Go Ah In, (Lee Bo Young) is a woman who has overcome many hardships to become the first female executive at the nation’s greatest advertisement agency. Despite being in a poor family situation and not having the best academic background, she has a strong desire for success. The more lonely and pained she is, the more she pushes herself and struggles to reach the top. Her co-workers see her as someone who only cares about success and money.

Creative Director (CD) Go Ah In leads Production Team 2 of VC Planning, a leading advertisement agency. She entered the company as a copywriter who is the only person ever to receive full marks on the entrance exam. Go Ah In strictly abides by her routine, always sporting formal attire and never looking unprofessional. After working like a machine for 19 years, she has become known as the “advertisement queen,” also becoming the company’s first female executive. Go Ah In shocks everyone by aiming to go even further to claim the highest position.

 

Choi Chang Soo (Jo Sung Ha)  is VC Planning’s Director of Planning. After majoring in economics at Hankuk University, Choi Chang Soo entered the company through open recruitment, and he continued to succeed without fail. His goal is to become the next CEO, and he has gathered supporters by mentoring junior coworkers from Hankuk University so that they can grow to become CDs. He’s cold and intelligent, but he cannot control Go Ah In in the way he wants.

 

Kang Han Na (Son Naeun) is VC Group’s third generation chaebol . As an active social media star and influencer, success means gaining independence to Kang Han Na. Although she seems immature by living a flashy life, Kang Han Na has just been waiting for an opportunity to arise. The chance arrives when she is appointed as VC Planning’s Director of Social Media. Seeking to be in the group’s order of succession, Kang Han Na’s genius intuition tells her to use Go Ah In.

 

Park Young Woo (Han Joon Woo) assists Kang Han Na by her side. Park Young Woo works as a secretary for VC Group, and he has protected Kang Han Na from her days studying abroad for her MBA (Masters of Business Administration) as her private tutor and bodyguard. Park Young Woo acts as her loyal right-hand man, coming up with a solution every time Kang Han Na faces a crisis, even by using physical means.

 

Jo Eun Jung ( Jun Hye Jin) is a copywriter for Planning Team 2. As a working mom with a five-year-old son, she has a slightly more difficult office life but gets a call from the top CD Go Ah In. Despite everyone trying to stop her, Jo Eun Jung chooses Go Ah In without hesitation in order to make herself known. However, as her workload explosively increases, so do the complaints of her family. Having always had to make decisions between family and work, she becomes curious about the life of her role model who only lives to succeed.

 

Teasers/Trailers

Spoiler

 

 

 

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Don't post any requests for subs!Anything unrelated to the drama plot is considered spamming. Don't quote images.

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PLEASE GIVE CREDIT TO WHERE CREDIT IS DUE

 

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Lee Bo Young In Talks To Star In New Drama About Advertising Agency

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Mar 15, 2022
by S. Nam
 

Lee Bo Young may be returning with a new drama soon!

On March 15, SPOTV News reported that Lee Bo Young will be starring in the upcoming drama “(Ad)Agency” (working title).

In response to the report, a source from Lee Bo Young’s agency J,WIDE Company shared, “It is true that she has received an offer, and she is positively reviewing it.”

“(Ad)Agency” is an office drama about a woman who becomes the company’s first female executive. She also goes beyond being the first female executive to build her career by taking on the highest position. The drama will take place at an advertising agency and portray the realistic behind-the-scenes stories of the industry and the daily lives of those living in a fierce world while competing to stand at the top.

Lee Bo Young is in talks to play Go Ah In, a woman who has overcome many hardships to become the first female executive at the nation’s greatest advertisement agency.

Last year, the actress impressed with her role as Seo Hee Soo in the tvN drama “Mine,” which recorded over 10 percent in viewership ratings. Viewers are already looking forward to seeing her next transformation.

According to the report, “(Ad)Agency” is in talks to air in the second half of the year via JTBC.

 

https://www.soompi.com/article/1517413wpp/lee-bo-young-in-talks-to-star-in-new-drama-about-advertising-agency

 

 

****

 
by lo_ve, March 15, 2022
22 11

 

Actress Lee Bo Young might return to the small screen with the upcoming drama "(Ad) Agency."

On March 15th several media outlets reported that Lee Bo Young will be the main lead of the upcoming office drama titled "(Ad) Agency (working title)." 

Lee Bo Young's agency J. Wide Company responded to the news. The agency stated that the actress is positively reviewing the offer but nothing has been decided yet.

"(Ad) Agency" is an office drama that will tell the story of a woman who became the first female executive in the company. The series will tell the behind the scene stories of the advertising agency industry.

Lee Bo Young got the offer to play the role of Go Ah In. She's the first-ever female executive at the country's top advertising agency after overcoming hardships.

"(Ad) Agency" is currently in discussion to be broadcasted in JTBC. It will reportedly air in the second half of 2022. 

 

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Last year, Lee Bo Young led the tvN hit series "Mine" with Kim Seo Hyung, Ok Ja Yeon, Lee Hyun Wook, VIXX's Cha Hak Yeon, and Jung Yi Seo. If the actress decided to star in "(Ad) Agency," this will be her first project for 2022. 

The actress has starred in several dramas such as "When My Love Blooms," "Mother," "Whisper," "God's Gift: 14 Days," "I Hear Your Voice," "Save the Last Dance for Me," and more. 

Lee Bo Young made her acting debut in 2003 with the series "Baeksutalchul." Since then, she has been active in appearing in dramas and movies. The only year that the actress didn't star in a drama was when she got married to actor Ji Sung and when she gave birth to her children. She took a rest in 2007, 2015, and 2019. 

Source

https://mydramalist.com/article/lee-bo-young-will-reportedly-lead-a-new-jtbc-office-drama

 

 

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Lee Bo Young Confirmed To Star In New Drama About Advertising Agency

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Jun 9, 2022
by L. Kim
 

Lee Bo Young is gearing up for her next project!

On June 9, it was confirmed that the actress will be starring in JTBC’s upcoming drama “Agency” (working title).

“Agency” is an office drama about a woman who becomes the company’s first female executive. She also goes beyond being the first female executive to build her career by taking on the highest position. The drama will take place at an advertising agency and portray the realistic behind-the-scenes stories of the industry and the daily lives of those living in a fierce world while competing to stand at the top.

Lee Bo Young will play Go Ah In, a woman who has overcome many hardships to become the first female executive at the nation’s greatest advertisement agency. Despite being in a poor family situation and not having the best academic background, she has a strong desire for success. The more lonely and pained she is, the more she pushes herself and struggles to reach the top. Her co-workers see her as someone who only cares about success and money.

For this project, Lee Bo Young, who has both soft charisma and an unrivaled stage presence, will turn into an icon of independent woman and give birth to an overwhelmingly realistic character.

The drama’s production team commented, “Lee Bo Young was the only actress who could exude Go Ah In’s elegant yet desperate and soft yet intense aura.” Then they added they’ll show a realistic story of Go Ah In’s thorny road to success and the people of this industry who fight every day to reach the peak and achieve success.

“Agency” is slated to premiere in the first half of next year. Stay tuned for more updates!

 

https://www.soompi.com/article/1530184wpp/lee-bo-young-confirmed-to-star-in-new-drama-about-advertising-agency

 

 

****

by lo_ve, June 9, 2022
5 0

 

Lee Bo Young is confirmed to lead the new JTBC drama "(Advertising) Agency."

On June 9th it was officially confirmed that Lee Bo Young will be the main lead of the upcoming drama "(Advertising) Agency." The series will be directed by Lee Chang Min ("Monthly Magazine Home" and "Eulachacha Waikiki"). 

"(Advertising) Agency" will be an office drama that will tell the story of an orphan who eventually became the first female executive at a successful advertising agency.

Lee Bo Young will play the role of Go Ah In. She is an orphan who rose from the bottom to the top and became the first female executive at a large advertising company. 

The production team shared their insights with Lee Bo Young's casting confirmation. The team stated, "I could only think of Lee Bo Young as the actress who can portray the elegance and intense aura of an orphan character. We are glad that we succeeded in the casting." They also stated that they will showcase the realistic stories of people who face a battle every day in the world of the advertising industry. The drama will focus on the success story of an orphan who never gave up.

"(Advertising) Agency" will premiere in the first half of 2023. 

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This will be the comeback of Lee Bo Young to dramas after two years. She last appeared in the tvN hit series "Mine" with Kim Seo Hyung, Ok Ja Yeon, Lee Hyun Wook, VIXX's Cha Hak Yeon, and Jung Yi Seo.

The actress made her acting debut in 2003. Since then, she has starred in several dramas such as  "When My Love Blooms," "Mother," "Whisper," "God's Gift: 14 Days," "I Hear Your Voice," "Save the Last Dance for Me," and more. 

Source

 

https://mydramalist.com/article/lee-bo-young-confirmed-to-join-a-new-jtbc-drama

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June 9 2022

Lee Bo-Young cast in JTBC drama “Agency”

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Lee Bo-Young cast in JTBC drama series “Agency” (working & literal title). The drama series, directed by Lee Chang-Min (“Monthly Magazine Home“), will have Lee Bo-Young play Go A-In. She works at an advertising agency and strives to become the the top executive at the company. She comes from a humble background.

“Agency” will first air sometime during the first half of 2023 in South Korea.

Plot Synopsis by AsianWiki: Agency follows the career of Go A-In (Lee Bo-Young) as she works from the bottom to the highest position in an advertising agency.

Go A-In comes from a poor family background and she didn’t graduate from a prestigious university, but she has a strong desire for success. She works at an advertising agency. She is known at work as a person who only cares about success and money. With her dedication to hard work and desire for success, she works her from the bottom and strives to become the first female lead executive at a major advertising agency.

 

https://blog.asianwiki.com/korean-dramas/lee-bo-young-cast-in-jtbc-drama-agency

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Jo Sung Ha, Son Naeun, Han Joon Woo, And Jun Hye Jin To Join Lee Bo Young In Upcoming Drama

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Jun 10, 2022
by S. Nam
 

Jo Sung Ha, Son Naeun, Han Joon Woo, and Jun Hye Jin will be joining Lee Bo Young in the upcoming JTBC drama “Agency” (working title)!

Lee Bo Young plays Creative Director (CD) Go Ah In who leads Production Team 2 of VC Planning, a leading advertisement agency. She entered the company as a copywriter who is the only person ever to receive full marks on the entrance exam. Go Ah In strictly abides by her routine, always sporting formal attire and never looking unprofessional. After working like a machine for 19 years, she has become known as the “advertisement queen,” also becoming the company’s first female executive. Go Ah In shocks everyone by aiming to go even further to claim the highest position.

Jo Sung Ha will be playing the role of Choi Chang Soo, VC Planning’s Director of Planning. After majoring in economics at Hankuk University, Choi Chang Soo entered the company through open recruitment, and he continued to succeed without fail. His goal is to become the next CEO, and he has gathered supporters by mentoring junior coworkers from Hankuk University so that they can grow to become CDs. He’s cold and intelligent, but he cannot control Go Ah In in the way he wants, raising anticipation for the interaction between Jo Sung Ha’s and Lee Bo Young’s characters.

Son Naeun will be taking on the role of VC Group’s third generation chaebol Kang Han Na. As an active social media star and influencer, success means gaining independence to Kang Han Na. Although she seems immature by living a flashy life, Kang Han Na has just been waiting for an opportunity to arise. The chance arrives when she is appointed as VC Planning’s Director of Social Media. Seeking to be in the group’s order of succession, Kang Han Na’s genius intuition tells her to use Go Ah In.

Han Joon Woo will be playing Park Young Woo who assists Kang Han Na by her side. Park Young Woo works as a secretary for VC Group, and he has protected Kang Han Na from her days studying abroad for her MBA (Masters of Business Administration) as her private tutor and bodyguard. Park Young Woo acts as her loyal right-hand man, coming up with a solution every time Kang Han Na faces a crisis, even by using physical means. Han Joon Woo previously captivated viewers in “Melo Is My Nature,” “Through the Darkness,” “Pachinko,” and more.

Finally, Jun Hye Jin will play Jo Eun Jung, a copywriter for Planning Team 2. As a working mom with a five-year-old son, she has a slightly more difficult office life but gets a call from the top CD Go Ah In. Despite everyone trying to stop her, Jo Eun Jung chooses Go Ah In without hesitation in order to make herself known. However, as her workload explosively increases, so do the complaints of her family. Having always had to make decisions between family and work, she becomes curious about the life of her role model who only lives to succeed. Recently, Jun Hye Jin impressed with her role as Ji Hyun Ah in “My Liberation Notes.”

The production team shared, “From Lee Bo Young to Jun Hye Jin, it is a cast that is perfectly befitting of each of the characters even from just their images. From there, each and every one of the actor’s acting experience is so deep, creating an ideal lineup. We will show the vivid story of advertisers who fiercely walk their own paths towards their goal of success in the world of advertising which is like thin ice. Please look forward to it.”

https://www.soompi.com/article/1530344wpp/jo-sung-ha-son-naeun-han-joon-woo-and-jun-hye-jin-to-join-lee-bo-young-in-upcoming-drama

 

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  • 3 months later...
  • 1 month later...

 

 

Casting of JTBC 'Agency' Lee Bo-young, Jo Seong-ha, Son Na-eun, Han Jun-woo, Jeon Hye-jin

 

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Following the confirmation of actor Lee Bo-young's appearance in JTBC's 'Agency (working title)', a splendid casting lineup was announced, including Jo Seong-ha, Son Na-eun, Han Jun-woo, and Jeon Hye-jin. A war-like life unfolds towards the apex of advertisers who perceive people's desires like ghosts.

 

The production team said, "From Lee Bo-young to Jeon Hye-jin, the cast perfectly matches each character just with the image alone. Each actor and each actor's acting skills are so deep that a perfect lineup was born." I will show you the vivid stories of advertisers who are fiercely walking their path towards the goal of 'success'. Please look forward to it." JTBC's new drama 'Agency', which has built such a gorgeous and perfect lineup, will be directed by director Lee Chang-min, who https://twitter.com/kdramacasting/status/1588521186149150720https://twitter.com/kdramacasting/status/1588521186149150720has shown a combination of fun and warm and delicate sensibility in 'Eurachacha Waikiki' and 'Monthly House', and will premiere in the first half of 2023.

 

https://v.daum.net/v/20220610103301868

 

 

The drama will premiere in the first half of 2023. Acording to some rumors, it will be broadcast in January 7. But why is Lee Sang Yoon attached to this drama? I never heard of this casting news or rumor before. I know that he is filming with Lee Ji ah for drama Lady. We`ll see. 

 

 

 

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Casting news

Jang Hyun Sung cast in JTBC drama Agency.

 

 

 

Jang Hyunseong  to appear in JTBC drama 'Agency'... Acting with Lee Bo-young

 

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Actor Jang Hyun-seong will appear in JTBC's new drama 'Agency'.

 

According to a report on Spotify News on the 11th, Jang Hyun-seong is scheduled to appear in JTBC's new drama 'Agency'.

 

'Agency' is an office drama depicting a woman who became the first female executive in a group to make her career beyond her first to the highest position. In the background of an advertising agency, it contains realistic stories of the daily lives of those who live a life like war and behind the scenes in the industry.

 

Bo-young Lee takes on the role of Go Ah-in, who is the first female executive to become the first female executive at the nation's top advertising agency by overcoming hardships. In this work, Jang Hyun-seong will work with Lee Bo-young, Son Na-eun, Jo Seong-ha, and Jeon Hye-jin.

Jang Hyun-seong is currently playing the role of Yoon Soo-kwang in the tvN drama 'Shloops', and he continues to be active in various programs such as the SBS entertainment program 'Kokkomu'.

JTBC's new drama 'Agency' is scheduled to air in early 2023.

 

https://www.spotvnews.co.kr/news/articleView.html?idxno=563079

 

 

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  • 3 weeks later...

Watch: Lee Bo Young Aims To Prove Her Worth In The Competitive Advertising Field In Teaser For Upcoming Office Drama

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Dec 2, 2022
by S. Cho
 

JTBC has unveiled the first teaser for their upcoming drama!

“Agency” (working title) is an upcoming drama that depicts the battle between gracefully desperate advertisers through the story of Go Ah In (Lee Bo Young), the first-ever female executive of VC Group who covets the company’s highest position.

Lee Bo Young stars as Go Ah In, a Creative Director (CD) who leads Production Team 2 of VC Planning, a leading advertisement agency. Jo Sung Ha takes on the role of Choi Chang Soo, VC Planning’s Director of Planning who also has his sights set on the CEO position and struggles to control Go Ah In in the way he wants.

Son Naeun portrays VC Group’s third generation chaebol Kang Han Na who is a social media star and influencer. As she strives for independence and entrance into VC Group’s order of succession, Kang Han Na seizes the opportunity to take advantage of Go Ah In when she’s newly appointed VC Planning’s Director of Social Media.

Han Joon Woo will be playing VC Group’s secretary Park Young Woo who assists Kang Han Na as her private tutor, bodyguard, and loyal right-hand man. Jun Hye Jin will play Jo Eun Jung, a copywriter for Planning Team 2. As a working mom with a five-year-old son, she struggles to maintain balance between work and family.

The new teaser begins with the confident aura of Go Ah In as she kicks off her battle to the top. Go Ah In and everyone she surrounds herself with at work are competitive and professional advertisers who live on “ON mode” for 24 hours a day. As VC Group’s first-ever female executive, Go Ah In confidently states, “People like me who have nothing to lose do not think positively. We think financially.”

Go Ah In’s talent and competence is no secret as Choi Chang Soo remarks, “Easy things don’t suit Go Ah In.” He’s proven right as she’s tasked with what seems impossible, such as a PR commercial for a company whose chairman has been imprisoned and a presentation battle to win an advertising contract with a budget of 30 billion won (approximately $23,052,800). Despite these missions, Go Ah In firmly comments, “I’ll have to let them know why they need me.”

 

The drama’s producers shared, “‘JTBC’s new Saturday-Sunday drama ‘Agency’ is a story about real hustlers in advertising agencies who have a sixth sense for reading peoples’ ambitions and creating consumer messages. Also, within them is the desire for the top position. With Go Ah In at the center, this project deals with the process of those desires crashing and exploding like comets. Please look forward to this thrilling story about those who live war-like lives in order to stand at the top.”

https://www.soompi.com/article/1556980wpp/watch-lee-bo-young-aims-to-prove-her-worth-in-the-competitive-advertising-field-in-teaser-for-upcoming-office-drama

 

 

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Lee Chang-hoon meets Lee Bo-young... Joining JTBC's 'Agency'

 

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Actor Lee Chang-hoon joins JTBC's new Saturday drama 'Agency'. On the 5th, the agency Mystic Story said, “Lee Chang-hoon was cast in JTBC’s ‘Agency’. He will play an active role as Han Byung-soo, manager of the production team 2, so please pay attention.”

 

JTBC's new Saturday drama 'Agency' depicts 'Go A-in' (Lee Bo-young), who became the first female executive in a VC group, to build her career beyond her first and reach her highest position. It is a battle pole.

 

In the play, Han Byung-soo, played by Lee Chang-hoon, is a gentle and honest character, and will add to the fun of the play as a communication channel between an orphan who does not give side to people and people at the company.

 

Lee Chang-hoon built a new villain character by expressing the desire and anger he had hidden in his drama 'Tracer' without any adjustments, and was well received by viewers. In addition, as he is showing his presence with stable acting skills in various works such as the dramas 'Record of Youth', 'Black Dog', and 'Spring Night', expectations are already rising about what he will show in this 'Agency'. Meanwhile, 'Agency' is scheduled to be broadcast on JTBC on January 7, 2023.

 

https://sports.khan.co.kr/entertainment/sk_index.html?art_id=202212050938023&sec_id=540101

 

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  • larus changed the title to [Upcoming Drama 2023] Agency, 대행사- Lee Bo Young - Premieres in January 7, 2023

Lee Bo Young Transforms Into An Ad Agency’s First Female Executive In New Drama

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Dec 6, 2022
by S. Kim
 

The upcoming JTBC drama “Agency” (literal title) has dropped the first stills of Lee Bo Young!

“Agency” is a new drama that depicts the battle between gracefully desperate advertisers through the story of Go Ah In (Lee Bo Young), the first-ever female executive of VC Group who covets the company’s highest position.

Go Ah In joins VC Group as a copywriter and becomes the first female executive. She is known to be No. 1 in the advertisement industry. Behind her success rests her determination to show why the company needs her and her desire for success.

The released stills capture Go Ah In’s impressive aura as a professional advertising agency executive as she focuses on work regardless of her surroundings. Her sharp gaze that sees through consumers’ needs as well as her unapproachable charisma raise anticipation for the drama.

Spoiler

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The production team remarked, “Lee Bo Young, who will be leading JTBC’s new Saturday-Sunday drama ‘Agency,’ has completely immersed into Go Ah In. From the first day of filming, [Lee Bo Young’s] acting that breathed life into Go Ah In, who was only in the script, gave all the staff members goosebumps. Please look forward to Lee Bo Young who will once again bring catharsis to the small screen.”

https://www.soompi.com/article/1557321wpp/lee-bo-young-transforms-into-an-ad-agencys-first-female-executive-in-new-drama

 

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Lee Bo-young races up Agency’s corporate ladder

by tccolb

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The promos have kicked off for JTBC’s upcoming Agency, starting with new stills and a video teaser of the office drama’s main cast: Lee Bo-young (Mine), Jo Sung-ha (Adamas), Sohn Na-eun (Ghost Doctor), Han Joon-woo (The Empire), and Jeon Hye-jin (My Liberation Notes).

The story follows our heroine Go Ah-in (Lee Bo-young), the creative director at VC Group who overcame discrimination to become the company’s first female executive board member. But her dreams are higher still and she’s determined to keep pushing until she makes her seat at the very top of the ladder.

 

One big obstacle is chief director Choi Chang-soo (Jo Sung-ha), who has his eyes on the same prize and has long been scheming to become VC Group’s next CEO. Also entering the succession war is the newly appointed head of social media communications and star influencer Kang Hanna (Sohn Na-eun) – who is also a member of VC Group’s chaebol family.

Hanna has additional support as well from her right hand man, Park Young-woo (Han Joon-woo). He was her tutor during their school days, and now works as her bodyguard and a VC Group secretary. But Ah-in is not alone on her side, having recruited the talented copywriter Jo Eun-jung (Jeon Hye-jin). As a working mom, though, Eun-jung is having a tough time juggling between her job and her family.

 

The video teaser opens with our heroine presenting a meeting: “People like me who have nothing to lose don’t tend to have an optimistic outlook. We see things from an economical perspective.” While Chang-soo is busy networking, Ah-in studies billboard ads in the area while reflecting on the viewpoint we hear in voiceover: “The real players make their own message.”

We then jump to Ah-in’s confusion about the company wanting to push out a new ad when their CEO has just been imprisoned. In a meeting with Chang-soo, the team are told that the budget is 30 billion and that they have one week, but the sooner the better. In the intermittent text screens, we read: “Delving deep into the greed of others, the graceful but desperate war has begun!”

In the sequence that follows, Chang-soo celebrates while the rest of the staff – including Ah-in – are stressed and pressed for time as they work on the new ad. We learn in voiceover that this was ordered by the CEO and that there’s a large reward if it resolves the situation. Ah-in is, thus, ruthless about rejecting bad ideas – ripping up proposals and even burning the papers to the shock of Eun-jung.

Im Chul-soo (Alchemy of Souls 2) complains that it’s not an issue of bad personality, but that Ah-in is completely crazy. We also get a brief glimpse of an angry Hanna and worried Young-woo as the accompanying text screens explain Ah-in’s MO: “Consider it as a strategy and act like a crazy RickRoll'D.” Chang-soo is patronizing as he tells her that taking the easy route doesn’t suit her. But Ah-in isn’t phased and confidently declares, “I’ll show them why I’m needed.”

Written by Song Soo-han with PD Lee Chang-min (Monthly Magazine Home, Woohoo Waikiki 2) at the helm, JTBC’s Agency premieres January 7 and will be taking over the weekend slot following Reborn Rich.

 

https://www.dramabeans.com/2022/12/lee-bo-young-races-up-agencys-corporate-ladder/

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December 9 2022

Teaser trailer 2 & poster for JTBC drama “Agency”

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Teaser trailer #2 and poster added for JTBC drama series “Agency” starring Lee Bo-Young. The teaser trailer begins with Lee Bo-Young stating “Do you know when people become the most gentle?” and a few seconds later someone responds “Well, when people lose.” Around the 16 second mark Lee Bo-Young states “But there are people in the world, who become the most vicious when they lose. These kinds of people make history and I’m going to make it, the history.”

“Agency” first airs January 7, 2023 in South Korea (takes over JTBC’s Saturday and Sunday 10:30 PM time slot after “Reborn Rich“).

Plot Synopsis by AsianWiki: Agency follows the career of Go A-In (Lee Bo-Young) as she works from the bottom to the highest position in an advertising agency.

Go A-In comes from a poor family background and she didn’t graduate from a prestigious university, but she has a strong desire for success. She works at an advertising agency. She is known at work as a person who only cares about success and money. With her dedication to hard work and desire for success, she works her from the bottom and strives to become the first female lead executive at a major advertising agency.

 

 

https://blog.asianwiki.com/korean-dramas/teaser-trailer-2-poster-for-jtbc-drama-agency

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Watch: Lee Bo Young Collapses As She Finds Out The Truth Behind Her Promotion In Upcoming Drama

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Dec 9, 2022
by S. Kim
 

JTBC’s “Agency” (literal translation) has dropped a new teaser!

“Agency” is a new drama that depicts the battle between gracefully desperate advertisers through the story of Go Ah In (Lee Bo Young), the first-ever female executive of VC Group who covets the company’s highest position.

The newly released teaser previews a secret behind her promotion to an executive. VC Planning Director Choi Chang Soo (Cho Sung Ha) sarcastically says to Go Ah In, “You know better that you are not qualified to be an executive.” Then, the chairman of VC Group Kang Yong Ho (Song Young Chang) continues, “Just accept it. I have high expectations for you,” making Go Ah In suffer from the harsh reality. Above all, Chairman Kang’s chief of staff Kim Tae Wan (Jung Seung Gil) makes it clear that Go Ah In is an executive with a fixed-term by saying, “Just one year. It is within Director Go’s term of office, so just take it in.”

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Although it is unfair for Go Ah In who worked so hard to win the executive position with her own abilities, she becomes even more determined. Go Ah In replies, “There are humans who become more vicious when defeated. Such people make history. I’m going to try making it happen myself. History,” declaring a more desperate and fierce war.

 

Spoiler

 

https://www.soompi.com/article/1557887wpp/watch-lee-bo-young-collapses-as-she-finds-out-the-truth-behind-her-promotion-in-upcoming-drama

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Come work for Lee Bo-young in poster and teaser for Agency

by Jenzy

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The first poster and a new teaser have dropped for JTBC’s upcoming Agency, and it’s serving amazing Lee Bo-young (Mine) looks and Shondaland-level corporate character drama.

The plot centers around the coveted CEO position of the ad agency VC Group and the power struggle between our three characters vying for that top spot. In our first corner we have our lead Lee Bo-young’s character Go Ah-in, a VC Group copywriter turned first female exec. She’s a hard worker and a competent leader, but just like she had to fight to break the glass ceiling of executive, she’ll find that the road to CEO is full of those preying on her failure.

In our next corner we have our chief director Choi Chang-soo, played by Jo Sung-ha (Adamas). After graduating from a top university, Chang-soo has had his career path practically laid out in front of him, with promotions falling into his lap for the last 25 years. However, while he might have considered himself a shoe-in for CEO, Ah-in’s sharp business acumen gives him a run for his money, and the two become bitter rivals in the fight for power.

 

Finally, in our last corner we have newcomer Kang Hanna, played by Son Na-eun (Ghost Doctor). She may be a young influencer upstart who got her position as VC Group’s social media head through family connections, but she has a whip-smart intuition on her side that makes her a competent advertiser.

While the three of them viciously duke out the top spot, they’re not alone. On Ah-in’s side, she has her girl Friday of sorts, copywriter and working mom Jo Eun-jung, played by Jeon Hye-jin (My Liberation Notes). And supporting Hanna is her multi-hyphenate bodyguard-secretary-childhood tutor Park Young-woo, played by Han Joon-woo (The Empire).

The teaser is a short in-universe employment ad for potential VC Group recruits wherein Ah-in invites all those who are sick of being feeling like normal, pitiful losers to come work for her at VC.

Written by Song Soo-han and directed by Lee Chang-min (Monthly Magazine Home), JTBC’s Agency will premiere January 7.
 

 

video

https://www.dramabeans.com/2022/12/come-work-for-lee-bo-young-in-poster-and-teaser-for-agency/

 

 

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Lee Bo Young, Jo Sung Ha, Son Naeun, And More Attend First Script Reading For New Drama

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Dec 14, 2022
by AliG
 

Newly released photos from the script reading of “Agency” (literal translation) offer a sneak peek at the cast of the upcoming drama!

“Agency” is a new drama that depicts the battle between gracefully desperate executives in the advertising industry through the story of Go Ah In (Lee Bo Young), the first-ever female executive of VC Group, who covets the company’s highest position.

The script reading took place in June and was attended by director Lee Chang Min and writer Song Soo Han, along with actors Lee Bo Young, Jo Sung Ha, Son Naeun, Han Joon Woo, Jun Hye Jin, Lee Chang Hoon, Jang Hyun Sung, Jeon Gook Hwan, Song Young Chang, Jo Bok Rae, Jung Seung Gil, and more.

Lee Bo Young will be making her small-screen comeback as Go Ah In, a strong female character who is breaking through the glass ceiling as the first-ever female executive at her company.

“I’ve never played a character as strong as this one,” Lee Bo Young commented. “I felt a sort of catharsis when delivering lines that I wouldn’t be able to say in my own life.” She blew everyone at the reading away with her stellar acting skills and a performance that was the perfect mix of emotional and elegant.

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Jo Sung Ha introduced his character, VC Planning Director Choi Chang Soo, as “someone who believes his success is guaranteed and always has first place engrained in his mind.” During the script reading, he perfectly portrayed a man who hides his sly nature behind a soft smile. Viewers can look forward to seeing him and Lee Bo Young battle it out on screen as their characters clash headfirst, both of them strong and unwilling to ever admit defeat.

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Son Naeun will play Kang Han Na, an influencer who is the youngest daughter of the VC Group family. The character is full of energy and a lovely charm, and according to Son Naeun, she plays a major role at the company. Her character development will be one of the many key points in this drama.

 

Meanwhile, Han Joon Woo will play Kang Han Na’s secretary Park Young Woo, whom he described as “a character who must hide his feelings for Kang Han Na if he intends to succeed.”

Spoiler

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Jun Hye Jin will play Jo Eun Jung, the mood-maker of the office and a working mom who has been a copywriter for 10 years. “I think I’ve found ‘my role’ that fits me exactly,” Jun Hye Jin said excitedly, and she disappeared into the role of a woman who has to juggle her home life and work life while keeping up her infectiously bright energy.

 

Spoiler

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The supporting cast members also gave their all in showing off their best performances. Jang Hyun Sung shone in his role as Yoo Jung Suk, a talented mentor whom Go Ah In seeks out whenever she’s having a difficult time. The cast members who played Go Ah In’s co-workers at the advertising agency included Lee Kyung Min, Lee Chang Hoon, Kim Dae Gon, and Jung Woon Sun, while Jeon Gook Hwan, Song Young Chang, Jo Bok Rae, and Jung Seung Gil also gave amazing performances as members of VC Group. They were joined by Kim Soo Jin, who plays Go Ah In’s senior, and Yoon Bok In, who plays Eun Jung’s mother-in-law.

As the script reading wrapped up, members of the production team commented, “The actors and production team of ‘Agency’ are working hard and doing their best to create the best drama possible. Within the reality of the advertising industry, we will add a structure to the fun that comes from the drama of people clashing as they do whatever they can to survive while remaining poised in their desire to succeed. Please look forward to it.”

 

https://www.soompi.com/article/1558273wpp/lee-bo-young-jo-sung-ha-son-naeun-and-more-attend-first-script-reading-for-new-drama

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Lee Bo Young Catches The Eye Of Chaebol Heiress Son Naeun In New Drama

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Dec 14, 2022
by E. Cha
 

JTBC’s upcoming drama “Agency” (literal translation) has shared a glimpse of the intriguing dynamic between Lee Bo Young and Son Naeun!

Set within the fiercely competitive world of one of Korea’s leading advertisement agencies, “Agency” will star Lee Bo Young as Go Ah In, the first-ever female executive of VC Group. Son Naeun will also star in the drama as Kang Han Na, the youngest daughter of the VC Group family and VC Planning’s Director of Social Media.

Go Ah In, who grew up on her own without parents, struggled financially throughout her youth—and even when she was admitted to Korea’s top university, she had no choice but to enroll in a public college outside of Seoul instead. However, her burning ambition and desperation to succeed helped her climb the ranks at her company despite her unprivileged background.

On the other hand, Kang Han Na’s upbringing couldn’t have been more different from Go Ah In’s. While Go Ah In had to fight tooth and nail for everything she’s achieved, Kang Han Na is a chaebol heiress who has had everything handed to her on a silver platter, including her job: as soon as she finished studying abroad in the United States, she was immediately given the position of Director of Social Media at her family’s company.

However, despite their glaring differences, the two women actually share some hidden similarities. Both of them believe in the credo “Think strategically, act crazy,” and they both have great instincts and keen intuition. When the two meet as executives, Go Ah In immediately catches the sharp-witted Kang Han Na’s eye, and even as she hides her claws, it’s clear to the heiress that the other woman is a force to be reckoned with.

After they recognize each other’s skill and potential, it remains to be seen whether the two women will join forces and work together—or if they will face off in a vicious battle to reach the top.

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Spoiler

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The producers of the drama teased, “One key point that will be fun to keep an eye on in ‘Agency’ is Ah In and Han Na’s battle of wits—and how they’ll use one another to reach the top of their industry. Will the two of them create a womance for the ages, or will they fight one another and drive each other crazy? Please look forward to their entertaining dynamic.”

 

https://www.soompi.com/article/1558535wpp/lee-bo-young-catches-the-eye-of-chaebol-heiress-son-naeun-in-new-drama

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Lee Bo Young And Jo Sung Ha Spark Competition Behind Cold Smiles In Upcoming Drama “Agency”

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Dec 15, 2022
by AliG
 

New stills for “Agency” are here starring Lee Bo Young and Jo Sung Ha!

“Agency” is a new drama that depicts the battle between gracefully desperate advertisers through the story of Go Ah In (Lee Bo Young), the first-ever female executive of VC Group who covets the company’s highest position.

Go Ah In entered the industry with no qualifications or experience to back her up, climbing her way to the top through sheer power of will and a killer work ethic. Her persistence to succeed and her dedication to her career is what ultimately landed her in the position as the first-ever female executive in a company as prestigious as VC Group. On the other hand, Choi Chang Soo (Jo Sung Ha) is a man who boasts lots of qualifications and experience, gliding his way to the top of the corporate ladder with no failures to pollute his clean streak of success.

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The two have both reached such high positions, but their backgrounds are completely different, especially since there is more to Go Ah In’s promotion than there appears to be. Thus begins the in-house war between the two, taking jabs at one another and their individual ethics when it comes to work and their lifestyles. The tension and competition that spark a fire between these two are what is depicted in the newest stills. The two regard one another with cool and easy smiles, but the tension is so palpable between them that it seems like a fire will erupt at any second.

Spoiler

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The production team of “Agency” commented, “Much like the intense confrontation that happens between Go Ah In and Choi Chang Soo in the drama, the acting competition between these two actors, neither of whom will back down, is what viewers should watch out for the most. Please look forward to it.”

 

https://www.soompi.com/article/1558545wpp/lee-bo-young-and-jo-sung-ha-spark-competition-behind-cold-smiles-in-upcoming-drama-agency

 

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News bites: December 17, 2022

by tccolb

 

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Over on JTBC, Lee Bo-young (Mine) demands our attention in the latest poster for Agency, as she readies herself for battle against Jo Sung-ha (Adamas) and Sohn Na-eun (Ghost Doctor). The last (wo)man standing will sit on the corporate throne and we can salute our allegiance when the office war breaks out on January 7. [News1]

 

https://www.dramabeans.com/2022/12/news-bites-december-17-2022/

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  • larus changed the title to [Current Drama 2023] Agency, 대행사- Lee Bo Young -Sat & Sun

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