Chinese Reports Reveal Tao’s Earnings as Endorsement Model for Mobile Game

[Newsie]

Following Tao's public appearance at the opening event for his promotions as the new model for the Chinese mobile game “Chao Shen Zhan Dui,” his total earnings for the endorsement deal have been revealed by local media. According to the Chinese reports, Tao was all smiles for reporters and fans at the promotional event, which took place in Beijing this past June 3, and his injured leg seemed fully recovered after receiving treatment in the U.S. It is also said that the guarantee that Tao received for his first-ever solo endorsement deal reached eight figures—at least 10 million yuan (approx. 1.6 million USD). Meanwhile, Tao is still in the middle of going through negotiations with SM Entertainment for a contract nullification, so the legal rights of his promotions in China is unclear. Source (1)

View the full article