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Kim Soo Hyun 김수현 - Current Drama: "It's Okay To Not Be Okay"

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[NEWS] 2019.06.03


Kim Soo-hyun,  'CF King' even after discharge


The two-year vacancy is unquestionable, and the 'CF king' position remains unchanged. 

The love call for actor Kim Soo-hyun is hot. It is said that there are brands that have already been contracted, although there is one month to go. 

Compensation is also the best in the industry, even with a two year vacancy. An official of the advertising agency said, "Kim Soo-hyun's CF fee was about 1 billion won before his admission, and he will continue to do so even after the discharge." "One billion won is the highest amount that male entertainers receive." 

Kim Soo-hyun reigned as one of the best Korean stars in the drama 'The Moon with the Sun' and 'You from the Star' and from the movie 'Thieves'. Before joining the army in 2017, he worked on various brand models such as men's wear, outdoor, cosmetics, distribution, food, finance and automobiles. 

Not only are the number of CFs high, but also long-term contracts and renewal rates are high. The outdoor brand models Kim Soo-hyun for a long time from 2012 to 2016 and men's wear from 2012 to 2017. He also showed a new look through the CF in 2018, which he has been endorsing for three years with a travel agency before enlistment. 

An official of the advertising agency said, "The reason for the fact that a domestic brand that has stagnant growth sees rise in overseas sales after using Kim Soo-hyun as an advertising model.  This is one of the reasons Kim Soo-hyun is a trusted advertising model.

Kim Soo-hyun has been attracting the attention of advertisers even if his next film is not finalized. Many stars, such as Imshiwan, Lee Min Ho, and Kang Hee, will return to their fans after they have finished military service, and Kim Soo-hyun is expected to decorate the spot. Not only CFs but also project love calls are pouring in, and Kim Soo-hyun's next move is attracting much attention. 

On October 23, 2017, Kim Soo-hyun joined the army and served in the 1st Army Division Search. He received an alternate service test at the Military Medical Service, but he was recruited to receive active service. He was promoted as a senior officer after being recognized for his exemplary military life. It will be discharged July 1st.

Lee Jae-young reporter lee.ayoung@jtbc.co.kr 


Src: http://isplus.live.joins.com/news/article/article.asp?total_id=23486614&cloc=

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So there is the possibility that Beanpole and Ziozia may re-engage after retiring :)



"Korean" Kim Soo-hyun retired the next month with 6.64 million worth of advertising. 

In the October of the previous year, the Korean drama "You from the Stars" male god Kim Soo Hyun will be retired on the 1st of next month. Earlier, mainland fans have bought advertisements to prepare for the return of Kim Soo-hyun. According to the Korean media "Day Sports" report, Kim Soo-hyun suspended his acting career because he was a soldier, but his "king of advertising" status remains unchanged. 

Although Kim Soo-hyun is officially retired next month, there are already brands signing contract with Soo Hyun. According to a related person from an advertising company, Kim Soo-hyun’s advertising performance fee is 1 billion won (about 6.64 million Hong Kong dollars), the highest advertising performance fee is available, and after Kim Soo-hyun is retired, his advertising value will remain unchanged. 

In addition, the Korean media said that after Kim Soo-hyun retired, the brand that had long been cooperating with him for a long time, the possibility of renewing and re-cooperating between the two parties is very high, including outdoor brands that have been cooperating from 2012 to 2016, and from 2012 to In 2017, he has been the spokesperson's men's wear brand. 


According to relevant sources, some brands have made their overseas sales increase after signing a contract with Kim Soo Hyun, and the positive image of Kim Soo-hyun has not been rumored, which has made advertisers very confident in Kim Soo-hyun. Although Kim Soo-hyun has not yet implemented a new work, it is expected to return as a "king of advertising" and close the advertisement to see fans. 








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When the soldiers depreciated the popularity of Kim Soo Hyun, the price exceeded 1 billion won


With the Korean drama "You from the Stars", the 31-year-old male star Kim Soo-hyun, who is popular in Asia, is about to end his two-year military service. He retired from the military on July 1 and the Korean media said that many advertising circles are paying close attention to the return of Kim Soo-hyun. A month before he retired, the brand had signed an advertising endorsement contract with him. Although he had experienced a two-year blank period and had no new works for the time being, he had no influence on his worth. 


According to the source, "The advertising price of Kim Soo Hyun before the enlistment is about 1 billion won (about 6.75 million Hong Kong dollars). After retiring, it should be maintained at this level. 1 billion won (about 6.75 million Hong Kong dollars) is the highest among male artists "Endorsement price."


Before Kim Soo Hyun had spoken for men's clothing, household goods, cosmetics, communications companies, food, finance and auto brands. In addition to many types, long-term contracts and renewals were also numerous, including outdoor products from 2012 to 2016. According to the chronology, the period of endorsement of men's clothing also signed a three-year contract with travel agencies from 2012 to 2017. Before the service, he also had new advertisements. The advertising industry said that because Kim Soo-hyun has a high popularity overseas, coupled with the image health, many advertisers hope to rely on Kim Soo-hyun to increase sales overseas.








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