I've always wondered how K-pop became more popular than J-pop. As a fan of both, I first started listening to both K-pop and J-pop back in 1997.
But I felt during the late 90s and for much of the 2000s, J-pop was the dominant choice for Asian music. It was incredibly hard to find anything K-pop or K-drama related in the west, so few people knew about the genre.
But by late 2009, the shift from J-pop to K-pop took place, as the Hallyu Wave was in full swing. I feel some reasons are:
Lack of accessibilty of J-pop in the west
K-pop is more Westernized, while J-pop sticks to its roots
K-pop went global while J-pop didn't care, nor try
K-pop has awesome choreography in their music videos
I did a video on this below to go more in-depth and breakdown how K-pop overtook J-pop:
I'm wondering what's your guys' and gals' take on how K-pop became more popular than J-pop. Why do you think this happened?
I'd love to get a discussion on this, as I think many K-pop fans were originally J-pop fans.